When it comes to social media and job hunting, everyone immediately thinks of LinkedIn and rightly so. A great LinkedIn profile (which we can accomplish for you here at The Imagemakers, Ink!) can go a very long way towards giving a prospective employer a good overview of your skill sets and abilities. So while we can all agree that LinkedIn is a must, you should also be aware that there’s an up and comer that can help you in more ways than you may have thought of when it comes to conducting a job search. Who’s the new guy? Well it’s Google+ and here’s how it can complement your LinkedIn Profile.
In a word, “personality”, which when you think about it, is the one aspect that LinkedIn lacks with it’s Dragnet like “just the facts mam” way of doing things. I’m not saying that’s necessarily a bad thing, it’s just not a complete picture of who you are and what you bring to the table.
I would argue that a well manicured Google+ profile (with smartly placed public posts and photos) can act as an complement to LinkedIn that can shine a little light on your fun side, intelligence and interests that LinkedIn has a hard time with because of it’s obvious “business” mission. Of course when I say “well manicured” I’m talking about a public profile and posts that stay away from controversy and nonsense (save those posts for your “close friends” circle) and that paint a positive picture of you to anyone on the outside looking in.
In the case of job hunting that would be any HR professional or decision maker who Googles you (and yes, they do Google you) looking to find out more about you other than just what’s contained in your LinkedIn profile. Add to that the fact that Google+ is tightly integrated into the rest of the Google ecosystem (Google docs and other business tools as well as it’s own cool features) and I believe that it can be a very real complement to LinkedIn when “they” go searching…and trust me…”they” will. So give them some fun stuff! Give them some intelligent stuff! Give them some interesting stuff!
Who knows, it may be just the right “stuff” that gets you the job!