The Key To Executive Networking

The Key To Executive NetworkingFor many executives and professionals, identity and self-worth are defined by the work they do. So what happens when you no longer hold the position that defines you; when you’re made redundant because your company has been acquired by a larger entity and you’re subsequently let go, or when your position is outsourced overseas?

Any of those scenarios can be like a sudden earthquake, rocking even the most confident executive to the core, not to mention being a huge blow to the ego and leaving even the best and brightest questioning their desirability in today’s competitive job market.

For example, I worked with a former corporate president who was going through a career transition. When I suggested he network with other presidents and CEOs he said, “why would they want to talk to me, I’m not the president of anything any more?” To which I responded, “I see, so all of your past knowledge of running a company has just evaporated and you have no experiential advice or wisdom you can impart to anyone?” After thinking about this a moment, his eyes brightened, he sat up straighter and he was able to rethink his approach to his career transition and networking.

Remember, as an executive, you bring a wealth of knowledge and experience to any discussion. When you reach out to fellow executives to network, you’re reaching out as a peer, an equal, someone with whom a conversation can be mutually beneficial. This enables you to approach networking from a position of strength and confidence. So, the key to executive networking is to remember your self worth, to remember that you are not your job, and to approach it as a peer to peer meeting or discussion.



4 Tips to Leverage LinkedIn

LinkedInI’m on LinkedIn, now what? That’s a question I hear from time to time. Or, I’ve filled out my profile on LinkedIn and nothing is happening. Those are comments from passive job seekers, those that are sitting back and waiting to be “discovered.”

LinkedIn is a powerful tool for job seekers, but like any tool, it takes more than just having it in your toolbox, you have to use it. First, you should optimize your LinkedIn profile with your most marketable attributes and skill sets. Include quantifiable successes, key words, a professional picture, recommendations and make sure your profile is 100% complete. For some people, with skills that are in high demand, just having a great profile on LinkedIn can be enough because recruiters do use LinkedIn to mine for candidates.

However, if you’re truly interested in making a career move and doing so in a timely manner it takes time and effort. Spending quality time on LinkedIn can lead to a rewarding position. The following are four tips your competitors who are waiting to be “discovered” are not doing:

1. Build your professional network.

Once you’ve perfected your profile now’s the time to show it off. Reach out to friends, colleagues, alumni, and acquaintances. It’s not necessarily about the quantity of your connections, it’s more about the quality. True, having a lot of connections will give you more information when you run searches on LinkedIn, but having quality connections who you can reach out to for introductions is more effective when you’re trying to network into a company.

2. Use the Advanced Searches.

When you see a job posting anywhere, your first step should be to run an advanced search on LinkedIn and see if your connected to someone at that company. It is about who you know to get your foot in the door. But more importantly, LinkedIn is best if utilized to target the unpublished market by networking. If you’re serious about finding a job, you should be using LinkedIn to build your network and target the unpublished job market.

3. Target and follow companies for whom you’d like to work.

Use the advanced search to target companies and identify people at those companies to connect with. Also, if you follow companies where you’d like to work you’ll see their posted activities including job openings or updates about their business that may inspire you to reach out to them regardless of whether they have an opening. Yes, companies will create positions for the right candidate.

4. Participate in Groups.

You can expand your network on LinkedIn by joining groups in your area of interest and asking to connect to other group members. Additionally, by participating in group discussions you can show off your expertise and become recognized in your industry.

Remember, just having a hammer and some nails won’t get that house built, like everything worthwhile, it takes applying yourself thoughtfully and intentionally to build a solid career.

Linda Lupatkin – The Imagemakers, Ink! LLC – Resumes, Bios, Career Coaching and Consulting


Quick Tip: Keep In Touch

The Career Coach Quick TipWe live in an amazing time where we can communicate literally at the touch of a finger. Not only can we text, tweet, buzz, IM, and email, we can still even call each other from our mobile phones and yes, even from landlines. Oh, and of course there’s also snail mail. But, the sad truth is, we don’t.

Time and time again, I hear from frustrated clients who’ve reached out to people in their network, never to hear back. In our communication age it seems we’ve lost touch with common courtesy. While we may feel inundated with information and bombarded by status updates, we should still make an effort at etiquette. Not only because it’s the right thing to do, but in this age of constant career moves you never know when that connection you snubbed just might come in handy.